2025 Conference Program Guide
Agenda Schedule
Monday
-
Golf
Tee Time 8:06AM at Rhodes Ranch
(Additional Fee)
- Solution Providers Set Up
-
Distribution Operations Summit
Craig Webber
- Registration
-
Welcome Reception
Sponsored by Inka Solutions
Tuesday
- Breakfast
-
President's Welcome
Dan Fabela
-
Keynote: Navigating the Acquisition Future of Media Revenue
Matt Lindsay, Mather
-
Content that Coverts: How the Washington Post Turns Journalism into Full-Funnel Ads
Fiona Garrett, Washington Post
- Rapid Fire Sponsor Intros
- Break
-
Reimagining Subscriber Relationships with Data-Driven Insights
Priscilla Binkley, Georges Media Group
-
Personalization and User Journeys
Tyler Pisani, The Spokesman-Review
-
Predictive Analytics
Evan Mecak, Inka Solutions
-
USPS Impacts on Delivery
Brad Hill, Interlink
- Lunch
-
Eight Pillars for Ethical AI
Kevin Rehberg, AAM
- Open Discussion on AI
-
Evolving from Free to Paid: Scaling Growth through Print, Digital and AI
Tuppy Carnie, Media DC
- Exhibit Hall and Break
-
Legislative Update
Holly Lubart, N/MA
- Open Discussion FTC's Click to Cancel
-
Strategic Uses of Postal Delivery
Jim Gorman, Philadelphia Enquirer
-
Awards & Remembrances, ADMA Election, Annual Business Meeting
A Moment to Honor Dan Schaub
Honorary Member Award -
Presidents Reception
Sponsored by Payway
Wednesday
- Breakfast
-
Welcome
Chris Blaser & Cherisse Johnson
-
Retention in a Digital Transformation
Curtis Huber, Seattle Times
-
AI in Subscriber Care
Maria McConnell, McClatchy Media
-
3 Payment Strategies to Gain and Keep Customers
Kimberly Miller, Payway
- Exhibit Hall and Break
-
Optimizing the Customer Journey
Erik Zenhausern and Gin Dymek, Newsday
-
Service Excellence Matters
Guy Rothardt, Gannett
- Lunch
-
Investing in Home Delivery
Dan Fabela, Seattle Times
-
Speed Session
Headlines from Craig Webber, Gannett
-
Solution Providers Roundtables
Payway, Routesmart, TUPS, Enghouse, Interlink, Plecro, King Features
- Recap and Conference Wrap
BECOME A MEMBER
Your membership goes to support this nonprofit organization committed to continuing education and sharing of ideas. Members get preferred rates at events, the opportunity to network, learn revenue-generating strategies, and stay in the forefront of ongoing digital engagement. The Board of Directors look forward to your participation and support in advancing our audience development program.
Connect. Learn. Drive Change.



