Roundtables
Join thought leaders along with industry experts in our monthly roundtables. Spend time with your peers discussing acquisition and retention strategies and the latest distribution and operational challenges you are facing. Learn and connect without having to leave your office!
Roundtable Series
Thursday, April 22, 2022, 10:00 AM - 11:00 AM PT
Due to popular demand, ADMA hosts a second FREE roundtable on how news media companies are responding to quickly rising prices, supply chain delays and contract shortages. The session will feature the following panel:
JEFF LAWSON
SVP, Print Operations
VP Facilities, Real Estate & Distribution
Hearst Newspapers
JOE DELUCA
Executive Vice President & General Manager
Tampa Bay Times
GENE CHAVEZ
Vice President/ Distribution Operations
Dallas Morning News
Roundtable Series
Thursday, March 24, 2022, 10:00 AM - 11:00 AM PT
Join us for this FREE roundtable on how news media companies are responding to quickly rising prices, supply chain delays and contract shortages.
The session will be moderated by Dan Fabela. Please come prepared to engage in this interactive session.
DAN FABELA
Director of Home Delivery and Acquisition
Seattle Times
Joint Roundtable - Hot Ideas for 2021!
Friday, December 11, 2020, 10:00 AM - 11:00 AM PT
Get off to a strong start for 2021. Join Pat Leader and Bobby Binkley for a round-up of members' hottest ideas from 2020 and how to make them work for you.
PAT LEADER
Director of Circulation and Audience Development
Spokesman-Review
BOBBY BINKLEY
Regional Market Director
Gannett
Acquisition and Retention Roundtable
Friday, November 6, 2020, 10:00 AM - 11:00 AM PT
Membership. One of the least exploited tools to build engagement, retention and that "special something" that drives loyalty. Hear how Audience and Revenue come together to drive a successful strategy.
HALEY ROBERTSON
Fundraising Coordinator
The Daily Orange
JAIME FOSTER
Director of Audience
Sonoma Media
KARLEEN ARNINK-PATE
Chief Revenue Officer
Sonoma Media
PAT LEADER
Director of Circulation and Audience Development
Spokesman-Review
Distribution and Operations Roundtable
Friday, October 23, 2020, 10:00 AM - 11:00 AM PT
Come learn how one group has reduced Single Copy scan losses and rebuilt their distribution operation. Join Bobby Binkley with special guest Henry Woloszyk, experienced circulator and audience executive and current President of MACMA (Mid Atlantic Circulation Management Association).
BOBBY BINKLEY
Regional Market Director
Gannett
HENRY WOLOSZYK
Retail Operations Director
McClatchy Newspapers
President MACMA at McClatchy
Acquisition and Retention Roundtable
Friday, October 2, 2020, 10:00 AM - 11:00 AM PT
What's the most effective onboarding strategy? When does content personalization move the needle? How do thank you letters improve retention? Gain valuable insights from Mather Economics' Matt Lindsay and Matthew Lulay as they review actual case studies with the Philadelphia Inquirer, the Spokesman-Review and other newsmedia companies. We encourage you to come to the Roundtable ready to share your ideas and plans.
PAT LEADER
Director of Circulation and Audience Development
Spokesman-Review
MATT LINDSAY
President
Mather Economics
MATTHEW LULAY
Managing Director
Mather Economics
JIM GORMAN
Vice President of Circulation
The Philadelphia Inquirer
TYLER PISANI
Digital Audience and Engagement Manager
Spokesman-Review
Distribution and Operations Roundtable
Friday, September 25, 2020, 10:00 AM - 11:00 AM PT
Looking for savings? Efficiencies? Cost-cutting options? It's budget season! Join moderator Bobby Binkley and special guest Frank Maier of the Chattanooga Times Free Press for a timely discussion on budget decisions to save money and optimize operations. We encourage you to come to the Roundtable ready to share your ideas and plans.
BOBBY BINKLEY
Regional Market Director
Gannett
FRANK MAIER
Senior Operations Director
Chattanooga Times Free Press
Sponsored by:
Acquisition and Retention Roundtable
Friday, August 7, 2020, 10:00 AM - 11:00 AM PT
Pat Leader moderates two speakers from the Boston Globe's Consumer Revenue Team. Marketing Manager Shannon Rose will present 5 keys of Acquisition Success while Marketing Coordinator Emma Kelley will be presenting on Coronavirus Subscriptions - The First 6 Months.
PAT LEADER
Director of Circulation and Audience Development
Spokesman-Review
SHANNON ROSE
Marketing Manager
The Boston Globe
EMMA KELLEY
Marketing Coordinator
The Boston Globe
Distribution and Operations Roundtable
Friday, July 31, 2020, 10:00 AM - 11:00 AM PT
Bobby Binkley moderates with Robert Rivera and George Dyevoich. Robert will discuss distributing newspapers without the use of a Distribution Center. George will discuss contractor recruitment and retention during Covid‑19.
BOBBY BINKLEY
Regional Market Director
Gannett
ROBERT RIVERA
Vice President
Albuquerque Journal
GEORGE DYEVOICH
Director of Distribution
Advance Local
Acquisition and Retention Roundtable
Thursday, July 2, 2020, 10:00 AM - 11:00 AM PT
Join Pat Leader and guest Laura Burkholder to hear a overview of promotions — what worked, what didn’t — for direct mail, email, FSI's. Sharpen your spear. Participatory meeting; choose additional topics for discussion.
PAT LEADER
Director of Circulation and Audience Development
Spokesman-Review
LAURA BURKHOLDER
VP, Consumer Marketing
Star Tribune
Sponsored by:
Distribution and Operations Roundtable
Friday, June 26, 2020, 10:00 AM - 11:00 AM PT
Join Bobby Binkley with Jim Puryear, Head of Audience Operations for McClatchy for a discussion on the elimination of print distribution days and how to coordinate with your alternative publication partners, plus carrier recruitment/service improvements. Participants will choose additional topics for discussion.
BOBBY BINKLEY
Regional Market Director
Gannett
JIM PURYEAR
Head of Audience Operations
McClatchy
Acquisition and Retention Roundtable
Friday, June 5, 2020, 10:00 AM - 11:00 AM PT
Pat Leader and guest Katie Gray discuss digital marketing strategies, the latest in engagement and retention and how to overcome data challenges. Participatory meeting; choose additional topics for discussion.
PAT LEADER
Director of Circulation and Audience Development
Spokesman-Review
KATIE GRAY
Director, Digital Subscription Marketing
Los Angeles Times
Distribution and Operations Roundtable
Friday, May 15, 2020, 10:00 AM - 11:00 AM PT
Join Bobby Binkley with attorney Michael Zinser in a discussion on force majeure and impossibility of performance, administration of pandemic-caused operational changes and considerations of unemployment claims. Participants will choose additional topics for discussion.
BOBBY BINKLEY
Regional Market Director
Gannett
MIKE ZINSER
President
Zinser Law Firm
Acquisition and Retention Roundtable
Friday, May 1, 2020, 10:00 AM - 11:00 AM PT
Moderated by Pat Leader with special guest Jessica Maxwell, discover new sales and marketing strategies, the latest in pricing tests and how to overcome data challenges. Participants will choose topics for discussion.
PAT LEADER
Circulation Director
Spokesman-Review
JESSICA MAXWELL
Subscription Sales Manager
Newsday
Latest Initiatives for Growing Subscription Revenue and Lifetime Customer Value during COVID-19
Friday, April 24, 2020, 10:00 AM - 11:00 AM PT
Moderated by Troy Niday, join Mather Economics as they discuss the most recent benchmarks and best practices for increasing subscription revenue during the current crisis.
Our Expert Panel:
MATT LINDSAY
President
ARVID TCHIVZHEL
Senior Director, Product Development
MATTHEW LULAY
Senior Director, Consulting Services
DUSTIN TETLEY
Senior Director, Consulting Services
Sponsored by:
COVID‑19 Business Continuity Planning: Part Five
Friday, April 17, 2020, 10:00 AM - 11:00 AM PT
Join us for a conversation focused on leadership and the financial strategies necessary to "meet the moment."
Moderated by Troy Niday with Our Expert Panel:
BILL NAGEL
Publisher
San Francisco Chronicle
JOE DELUCA
General Manager
Tampa Bay Times
DONNA PRENTICE
Audience Manager
Sponsored by:
COVID‑19 Business Continuity Planning: Part Four
Friday, April 3, 2020, 10:00 AM - 11:00 AM PT
As part of our ADMA Roundtable Series, this session's conversations covers the impacts of COVID‑19 on Audience Engagement, Acquisition and Retention, and the latest on Distribution and Operations.
Moderated by Troy Niday. Live participation from attendees.
COVID‑19 Business Continuity Planning: Part Three
Friday, March 27, 2020, 11:00 AM - 12:00 PM PDT
As part of our ADMA Roundtable Series, this session's conversation covers the impacts of COVID-19 on Audience, Distribution Operations, Single Copy, Paywall best practices and more.
Our Expert Panel:
Moderated by Troy Niday, Sonoma Media Investments with:
Heather Hernandez, President & Publisher, Skagit Publishing
Sandra Lickings, AAM
Dan Christ, Advance Local
Cherisse Johnson, Las Vegas Review-Journal
COVID‑19 Business Continuity Planning: Part Two
Friday, March 20, 2020, 10:00 - 11:00 AM PDT
As part of our ADMA Roundtable Series, this session's conversation covers the impacts of COVID-19 on Distribution Operations, Single Copy, Home Delivery, Sales and Acquisition, Paywall best practices and more.
Our Expert Panel:
Moderated by Troy Niday, Sonoma Media Investments with:
Maria Ravera, McClatchy Corp.
Kelly Rizzi, Los Angeles Times
Curtis Huber, The Seattle Times
Bobby Binkley, Gannett
COVID‑19 Business Continuity Planning: Part One
Friday, March 13, 2020, 1:00 - 2:00 PM PST
As part of our ADMA Roundtable Series, this session's conversation covers the impacts of COVID-19 on Distribution Operations, Single Copy, Home Delivery, Sales and Acquisition, Paywall best practices and more.
Our Expert Panel:
Moderated by Troy Niday, Sonoma Media Investments with:
Maria Ravera, McClatchy Corp.
Kelly Rizzi, Los Angeles Times
Curtis Huber, The Seattle Times
Bobby Binkley, Gannett
SAVE THE DATE
2023 Conference
June 21-22, 2023
Caesars Palace
The Conference provides each attendee with the opportunity to meet and exchange information with others in the industry, from newspaper organizations to business partners and expert guest speakers.
BECOME A MEMBER
Your membership goes to support this nonprofit organization committed to continuing education and sharing of ideas. Members get preferred rates at events, the opportunity to network, learn revenue-generating strategies, and stay in the forefront of ongoing digital engagement. The Board of Directors look forward to your participation and support in advancing our audience development program.
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